I recently posted instructions on how to start sharing pages from the web, using TBUZZ and Share on Facebook.
Now that you have a blog website and are starting to fill it with great content, part of your focus should also lay on how you can draw audiences back to your website.
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You’ve been networking yourself on facebook, Twitter and LinkedIn for months, whether you were job hunting, preparing your business plan or even if this is your first blog. Since Goolge will only show your blog post when someone has searched specifically for keywords that are included in your article or media, you want to push it out first to your direct network of friends and acquaintances who are waiting to see your next brilliant insight.
Every time you post a new ‘article’ or blog post to your website, the best place to promote it is to your existing network on these three social networking sites:
- Share on Facebook – use a headline you know will entice your friends
- TBUZZ (Twitter easy share) – the words in your Tweet are searchable both on Twitter AND add links to your Google rank for the topic
- Auto update to your LinkedIn profile – it’s an easy to install application that automatically updates your profile with every new blog post
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For me, this is a direct network of nearly 3,000 people and on LinkedIn and Twitter, an indirect network of millions! Traffic starts coming back to my blog post within minutes of sharing it to my network and the people who know me best can advise if I’ve missed the mark or if I’m right on!
More importantly, they share my best blog posts with thier networks, making it “go viral”. Whether you’re publishing to a free blog platform or have had someone design your site for you, you need free, easy and automatic ways to promote your content and website.
Which other tools do you use to promote your blog content?
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I’m impressed! It’s nice to see someone very passionate about what they do. Trust all your future posts turn out as well.Thanks!
Thank You – I’m in a very looooong process to “becoming a blogger”.
It’s not easy to be consistently confident that the blog post ideas I have are authentic and will connect with my audience & encourage some reaction.
Posting is sporadic so far:
- since September 2009 here at DH Partners Media Planning (a.k.a. DHP Toronto),
- April 2009 at Teach Me To Tweet,
- October 2008 at [Your] Director of Marketing and
- September 2006 at Golf Logic
And now I have a whole host of new blogs & businesses that have been ‘aging’ in my brain and improving with the social media/social entrepreneurship people I’ve met over the last few years at meetups.
What I do know is that I tend to think ahead of the curve, so I have to accept a lot of my blog posts might not connect with an audience now, but more likely later when society & business has evolved or a situation has occurred to generate immediate & mass interest in my niche of content. But I also need to continue improving my content now with feedback, so it’ll be interesting to see in 5 years which of my old posts have continued to attract readers & spark conversation for the long term.
Intriguing…definitely food for thought. I hope you don’t mind if I send this over to a couple of other friends I know.
Please do – I’d love to know if I inspired any tests, new actions and the results or if I missed the most obvious!
Good job. I’m definitely going to bookmark you!
Thank You, cheap mbt!
[...] This post was mentioned on Twitter by J D Ebberly and Debbie Horovitch. Debbie Horovitch said: @PMTECHKNOWLEDGE I wrote a blog post on that yesterday! http://bit.ly/1zLh3 Start with your existing community, get comments #smallbizchat [...]